Opening Days: 34 days total, June 11-July 19
Event Details
Stay local for FIFA World Cup 2026™. This summer, Frisco becomes the heartbeat of the world’s game. Join us for a FREE 34-day fan festival that will transform Simpson Plaza into one of North Texas’ premier soccer destinations during FIFA World Cup 2026™. An attendee highlight of Soccer Celebration will be the Fan Activation Zone, powered by Associate Partners - AdvoCare, Caterpillar, Children’s Health, H-E-B, He Gets Us, General Mills, Michelob ULTRA, SCHEELS and Takis, with more partners joining the lineup soon.
Location: Simpson Plaza
Located in front of Frisco City Hall and adjacent to Toyota Stadium and the National Soccer Hall of Fame, the FC Dallas Soccer Celebration will bring fans together in the heart of Frisco for music, special appearances, giveaways, local food vendors, beverages and interactive experiences as well as 97 live viewings of FIFA World Cup 2026™ matches on large-scale screens with multiple seating areas.
Check back daily for updates to the event schedule.
View the full FIFA World Cup 2026™ schedule here.
